GEL Golf Introduces Revolutionary New Fitting Centres into the UK

June 11th, 2009 | GEL Golf, Putting Biomechanics, Quintic Ball Roll

GEL Golf, which manufactures GEL Groove Putters, has introduced revolutionary new GEL Fitting Centres into the UK following its conviction that for the best results on the greens, putters need to be specially-fitted to the individual golfer.

At the official launch today (Thursday, June 11) at East Berkshire Golf Club, renown sports biomechanist and putting guru Dr Paul Hurrion was on hand to teach the GEL Fitting Procedure to 12 PGA Professionals, who will be opening the first GEL Fitting Centres at golf clubs around the country over the next couple of months.

Hurrion, who first linked up with GEL Golf in 2008 to co-design the GEL Paul Hurrion Signature Range of Putters, has developed the fitting procedure, equipment and drills using the biomechanical and practical principles he uses when fitting Tour players.

Each GEL Fitting Centre will benefit from the use of this specially-designed GEL equipment which will comprise a fitting tool, mirror and ProStance (www.pro-stance.com) aid as well as the Quintic 2009 Ball Roll Software (www.quinticballroll.com), designed by Hurrion, to ensure the highest level of customer care and a fitting experience like no other…

In addition, Hurrion will provide the PGA pros with his nine putting drills for them to teach their clients whilst the full range of GEL’s revolutionary groove putters, including those co-designed with Hurrion, will be available for testing at all of the new Centres.

“Through the GEL Fitting Centres, pros will be able to accurately fit each and every golfer with the most suitable putter for the individual; not only will they can ascertain not only suitable length, loft and lie but also blade against mallet, centre versus heel shaft and face-balanced against toe heavy,” commented Hurrion, who coaches putting skills to the likes of Padraig Harrington, Rory McIlroy and Lee Westwood. “As a result of being specially fitted for a putter, golfers are both amazed and impressed as immediately they are able to see and feel tangible results for themselves.”

Hurrion, who has over 10 years of experience in sports biomechanics, has established independent testing company, Quintic, (www.quintic.com) with his father which provides a range of quality performance analysis software used at the highest levels in sport, health, and education across the world.

He specialises in biomechanical analysis using high-speed cameras, force platforms and computers and is a leading biomechanist contracted to UK Athletics, the International Cricket Council (ICC), English Cricket Board, and British Diving. His passion for golf however has led to his specialization in putting analysis and advice, assisting European Tour Professionals and holding PGA-accredited Putting Clinics.

The unique Groove and Insert technology that GEL uses in its putters is based on scientific testing that has proved that the use of grooves in putters creates instant forward roll on the golf ball, thus reducing the unwelcome effects of skidding and giving a truer roll.

The precision-cut aluminium face inserts give a softer and more responsive feel than the milled grooves of other groove putters whilst consultation with Tour professionals during the design process resulted in the GEL putters being designed with larger, heavier and more balanced heads, encouraging an even smoother and more rhythmical putting stroke.

Manufactured from 431 stainless steel with a Plated Black SQ finish with a sand blast face and coupled with its distinctive inserts and colourways, GEL has ensured that the putters look as great as they feel.

The GEL Paul Hurrion Signature Range uses even lighter aluminium inserts allowing weight to be distributed elsewhere in the putter head, pulling the centre of gravity up the putter face increasing forward roll. The Hurrion putters also incorporate tungsten weights to create MOI, and different shafts to reduce torque, particularly on miss-hits.

The success of GEL putters, launched just over two years ago, can be measured by the fact that they have already enjoyed four Tour victories; one each on the Asian, Canadian and China Tours and most recently on The European Tour when American Anthony Kang won the Malaysian Open in Kuala Lumpur in February using a GEL Rego Putter.

Further information can be found by visiting www.GELGolf.co.uk

http://www.gelgolf.co.uk/fitting-centres-coming-soon-1293-0.html

 

Up your putting know how : London Golf Show 09

April 24th, 2009 | GEL Golf, Tuition

If you’d like to attend a putting clinic by one of the game’a foremost flat-stick gurus, get yourself along to the London Golf Show.

And make sure you do so on Friday, May 1. You’ll find the show at ExCel in London’s Docklands. The clinic is to be given by Dr Paul Hurrion, putting coach to a number of top European Tour and Ryder Cup stars and the designer of the GEL Paul Hurrion Signature Range of Putters at ExCel in London’s Docklands

Hurrion, whose clients include three-time major winner Padraig Harrington and the precociously-talented Rory McIlroy, uses a biomechanical approach to putting that has seen him become one of the most respected coaches in the world of golf.

Visitors to this year’s London Golf Show will be given a rare insight into the putting methods that Hurrion has developed following over 10 years of research into the theory of sports biomechanics and which he now passes on to his star clients.

Hurrion is attending the Show on behalf of GEL Golf, manufacturers of GEL Groove Putters, and Assay Golf, the distributor of GEL Putters in the UK.

In partnership with GEL, Paul has designed a range of putters that combines his expertise in biomechanics with GEL Golf’s unique horizontal groove technology.

The result?

The GEL Paul Hurrion Signature Range, is a range of putters that produce greater grip with the golf ball at the moment of impact, therefore enhancing a putter’s ability to produce the desired topspin roll on the ball.

Says Clive Wood, managing director of Assay Golf: “Paul’s illustrious client list is testament to the esteem in which he is held in golf so his appearance at the London Golf Show is a fantastic opportunity for golfers to glean some insider putting tips normally reserved for the stars of the game,”

GEL Golf will be exhibiting at Stand E20 at the London Golf Show where they will be showcasing both the GEL Paul Hurrion Signature Range and the original GEL Range of Putters.

www.gelgolf.co.uk

The doctor’s orders: Putt it like Cristiano Ronaldo

April 20th, 2009 | GEL Golf, Putting Biomechanics, Quintic Video Software

By Mark Reason - Daily Telegraph : 20 Apr 2009

It’s all very well hitting the ball like Ben Hogan, as the Masters winner Angel Cabrera is said to do.
The trouble usually arises when Cabrera reaches the green. Then the big Argentine tends to be more Wogan than Hogan.

We all know the feeling. Think Scott Hoch, who became tagged Scott Choke after missing a two-feet putt to win the 1989 Masters. Or think Doug Sanders, who lost an Open after a nervous stab on the final green at St Andrews in 1970. Sanders said: “Do I ever think of that putt? - only once every four or five minutes.”

Yet we all believe in a cure, in a sort of national health service of putting. Cabrera went to Charlie Epps who showed him a video of all the putts he made when he won the US Open at Oakmont. Suddenly Cabrera believed again and was able to make crucial putts on the 16th (most people forget that one) and 18th greens (twice) at Augusta.

I went to see a bloke called Paul Hurrion. When you walk in the front door you get the same sort of feeling as you do when entering the doctor’s surgery.

But when you go to see Dr Hurrion, the putting coach of Padraig Harrington, you believe he’s got a cure for the disease.  Hurrion says: “I need a player to take ownership of his stroke and this applies just as well to all the amateurs.

“Most amateurs, when they have that 10-foot putt for birdie on the first green and miss it left, they haven’t got a clue. Unless they know the difference between a good and bad putt it’s pure guesswork.”

I confess that I know the difference between a bad putt and a very bad putt, but the rest is a bit of a haze. Hurrion points up to a screen and tells me to watch.

He then shows a short clip of a well known European Tour player broken down into 2000 frames per second. The result is startling. When the ball leaves the putter face you can see it take off and travel 15 inches in the air before it hits the ground. You can also see the ball’s rotation and the fact that it carries backspin.

Hurrion explains the implications. He says: “You’ve got 8 feet uphill on the first green of the monthly medal, but the ball comes off the putter in the air (unbeknown to you). It’s like a bit of a chip. It hits the slope and digs in and misses low left.

“On the next green you’ve got a slightly downhill putt, but after that first one you are thinking: ‘These greens are a bit slower today.’ So you hit it a bit harder.

“But it’s still taking off with spin and this time it kicks off the downslope. Suddenly you’re five feet past and about to give the greenkeeper hell.”  Hurrion’s goal is to create what he calls “pure roll.” The first task in this process is to get a putter that fits you. He has co-designed a special grooved GEL putter and according to Hurrion one per cent of loft at impact is optimum.

He says: “A lot of people have a putter that is too long and the lie too lofted.”

The second and third keys are down to you. Hurrion draws a parallel between Ronaldo and Beckham freekicks. Ronaldo hits the ball so purely, with so little spin, “You can see the logo flying”. Beckham hits it with loads of spin. You want to putt like Ronaldo.

The grip, the forearms and the shoulder need to be square and you need to be stable. Most people tilt slightly forwards or backwards during their stroke. Stability and balance form the second key.

The third key is more depressing. Hurrion says: “The secret to solving most amateurs’ putting is they don’t practice.” And you thought Hurrion had a magic wand. Wrong.

Harrington’s got a magic wand and it’s because he has the right ball position, the right putter, good balance, square technique - and because he practises and practises. And that’s all there is to it.

http://www.telegraph.co.uk:80/sport/golf/5188757/The-doctors-orders-Putt-it-like-Cristiano-Ronaldo.html

Superstar putting genius Dr Paul Hurrion wants to play Bag Tag

April 3rd, 2009 | GEL Golf, Putting Biomechanics

http://www.findthefairways.com/golfnews/putter-genius-dr-paul-hurrion-plays-bag-tag-1325.html

Superstar putting genius Dr Paul Hurrion wants to play Bag Tag this week and has told us exactly what’s in his bag. Paul is the top man where biomechanical analysis is concerned using high-speed cameras, force platforms and computers at his top class Quintic Lab. He is contracted to a huge number of sporting companies and associations including UK Athletics, International Cricket Council (ICC), English Cricket Board, and British Diving.

His real passion lies with golf though and this has led to a specialism in putting analysis and advice, assisting European Tour Professionals and holding PGA accredited Putting Clinics.

The Quintic hi-tech Putting Laboratory is developing and has already benefited many European Tour Golfers including Padraig Harrington, Paul McGinley, Rory McIlroy, Robert-Jan Derksen, Phillip Archer, David Howell, Darren Clarke, Henrick Stenson and Lee Westwood to name a few.

In his victory speech at the 2007 Open Championship, Padraig Harrington thanked Paul for his work behind the scenes. For the last two years, Paul has collaborated with Groove Equipment Ltd (GEL) to co-design a range of putters, the GEL Paul Hurrion Signature Range, using over 10 years of research and development in putting biomechanics. Wow! Sounds like some nice work then. You’d assume that Paul has more than one putter in his bag then?  Read on…

What kind of golf bag do you use?

A GEL Carry Bag - bright yellow & bright blue! I like to carry my bag as often as the courses allow.

What clubs are in there?

Titleist driver 10 degree, 3 wood & 21 degree Hybrid, Irons & wedges, all courtesy of being on the TPI Advisory Board. The guys at TPI fitted me last year, great experience on the launch monitor, testing lots of different shafts and heads. I felt like a PGA Tour Professional for the afternoon (the closest I will ever come!)

My putter is a GEL Sedo 33″ 71 degree lie and 3 degrees loft… It is my personal favourite out of the eight GEL Paul Hurrion Signature Range Putters that I have designed so far! Very solid feel, I like that in a putter.

What else is in your bag?

Plenty of ball markers from different courses, along with a variety of coins from different currencies…they make great ball markers. Plenty of balls (ProV1s), plus food, drinks and chocolate bar wrappers. I still have a bag of 250 wooden tees in the bag! I’m still not sure why I bought so many?

Do you carry a lucky charm?

No lucky charms as I’m too much of a scientist for all that! However, I will never use red tees and I mark my ball with three black dots.

What’s the most important piece of kit in the bag that’s not a club, ball, glove or towel?

The laser comes in very handy for distances and slope, especially playing new golf courses!

What’s the oldest thing in your golf bag?

Probably the bag of tees… and a few chocolate bar wrappers

Which is your favourite club?

My GEL SEDO Hurrion Putter of course! It’s just that it’s the most consistent club in my bag, the one that inspires the most confidence as I am always hitting putts at the Quintic laboratory with it. I just have to remember to take it with me when playing. I have turned up to play without any putters before (when there are over 500 back at the laboratory - it can be a little embarrassing!)

That’s fantastic and a big thanks to Paul for sharing the contents of his bag which surprisingly often doesn’t include a putter! Excellent!

In traditional fashion, we will Bag Tag four others on Paul’s behalf who will hopefully tell us what’s in their bag! Remember that if you write a blog and you want to get involved, just tell us what’s in your bag to be in with a chance of winning some fantastic prizes including an amazing GEL putter! The full details are here http://www.findthefairways.com/golfnews/bag-tag-whats-in-your-golf-bag-452.html

GEL Makes its Mark… the Story So Far

March 10th, 2009 | GEL Golf, Putting Biomechanics, Quintic Video Software

It hardly seems possible that it is just two years since GEL Golf launched its first range of groove putters, such has been the huge impact that GEL has made on the fiercely competitive international golf putter market.

Groove Equipment Ltd (GEL) was set up by former Hong Kong amateur representative and now Hong Kong businessman, Alec Pettigrew, based on the strong belief that groove technology is set to revolutionize the putter marketplace.

“In the not too distant future, all putters will use groove technology given the proven benefits of grooves which reduce skid on the ball and gets the ball to start rolling straighter and sooner and therefore ensures more putts are holed,” explains Alec, CEO of GEL Golf.

Alec first came across grooved putters when he witnessed Goosen’s putting display in the 2001 US Open and was intrigued by the South African’s innovative, if obscure, putter.

Goosen it appeared was using one of the first groove-faced putters to appear on Tour, a Yes! model designed by renown putting guru, Harold Swash. The concept of a grooved putter face was created by Swash when he discovered that grooves at a slight angle grip the golf ball better at impact to improve the forward roll of the ball. The angular grooves allow the golf ball to achieve the desired topspin roll in less time and distance than a flat-faced putter, thereby being more effective at preventing the ball from skipping, skidding or spinning sideways.

Convinced by the groove technology, Alec seized the opportunity to distribute Yes! groove putters in Asia, Africa and the Middle East. It wasn’t long before he had created demand that far out-stripped the company’s supply capabilities, so he also took control of global production. Quickly he expanded the men’s range, brought in a ladies range and introduced the distinctive yellow, black and white grips by which the brand is now immediately recognizable.

Yes! putters fast became the second-most played putter on the Asian Tour, and even more telling, first among golfers without a putter contract. Top golfers like KJ Choi, Colin Montgomerie, Nick Faldo and David Howell were all converting to grooved putters. With Yes! sales and profits spiraling skywards the company was in a better position to take its production in-house. Alec made a clean and amicable break from Yes.

Now out on his own and in no doubt about the benefits of grooves in putters, Alec set out to form a new brand of groove putters that he believed would out-perform his rival’s range. It was Alec’s belief that not only could the grooves be improved but there were other technologies that could be incorporated into putters.

And so GEL began operating in Hong Kong in 2006 and its groundbreaking GEL putters, complete with USGA and R&A approval, were launched at the Orlando PGA Merchandise Show in January 2007, closely followed by their European launch in London in March.

The GEL putter range, comprising six models, took the golf trade by storm with their innovative groove technology that boasted inserts of horizontal, multi-layered aluminium grooves for a more responsive feel and enhanced sweet spot. Whilst on the back of feedback from Tour pros GEL has made their putters larger, heavier and more balanced heads, encouraging an even smoother and more rhythmical putting stroke.

Alec ensured that the GEL putters were easily distinguishable by using bright yellow and blue grips for men, and pink and blue grips for women, and electric blue and pink face inserts.

But it was not just the attention-grabbing colourways that made the GEL putters stand out. Independent testing by The Quintic Consultancy on a variety of big name putters (including PING, Titleist, TaylorMade and Odyssey) confirmed GEL as the number one performer.

In July, Alec made his way up to Carnoustie to attend The Open Championship where GEL made its debut on the practice putting green whilst the signing of former Australian Amateur Champion David Gleeson that week gave the innovative GEL Putter its debut appearance in one of golf most prestigious tournaments. That week, the 29-year-old Australian teed off with a GEL Ruby model in his golf bag in the 136th staging of the prestigious Major.

In a momentous week for the brand, GEL also celebrated an agreement reached with Dr Paul Hurrion, one of the world’s leading sports biomechanists and a renown putting coach, to design a second range of putters under the GEL brand.

With over 10 years of research and development in biomechanics and putting, Alec recognized that Paul’s experience would perfectly complement GEL’s groove and insert technology.

At the time, Paul was giving advice to a number of top European Tour and Ryder Cup players and later that week he was personally thanked by Open champion, Padraig Harrington, in his acceptance speech for his contribution to the Irishman’s first Major title.

By September that year, GEL had appointed Caesar Bayliss as its fulltime representative on the Asian Tour with immediate success; GEL quickly became the number three putter on tour and in December was celebrating its first Tour win when American Bryan Saltus won the Johnnie Walker Cambodian Open on the Asian Tour. Having thrown his regular putter into the lake during a practice round, Saltus played the tournament with a GEL Sapphire in his bag and went on to capture his first major tour title. Asian Tour statistics show that Saltus’ putting average prior to Cambodia had been 30.4 per round but using his GEL Putter, his average that week plummeted to 28.5 putts per round.

“My putting has been the winning formula this week. I had a good start with three birdies and my confidence carried on after that. Quite simply, GEL has changed my life,” were the immortal words used by Saltus to explain his win.

By the end of 2007, GEL was pleased to announce that it had generated first year sales of over 12,000 putters. Not bad for a company barely a year old and entering into a fiercely competitive market made up of a number of big brand names.

After a roller-coaster ride for GEL in its debut year, GEL teed off 2008 with the launch of the GEL Paul Hurrion Signature Range at the PGA Show in Orlando.

Shortly afterwards in May GEL recorded its second Tour win at the Shanghai Championship on the Omega China Tour when Taiwan’s Hsu Mong-nam secured the title at the Orient Golf & Country Club using a GEL Jade model (two other players in the top five were also using a GEL Putter). That week GEL secured its position at the top of the putter leaderboard by becoming the number one putter on the China Tour.

GEL has also been making its mark on the opposite side of the world in North America. In early September GEL celebrated its third Tour win when American Tom Stankowski carded a final round 69 thanks to a birdie on the final hole to capture the Canadian Tour Championship in Ontario. Using a GEL Emerald putter, the American finished the tournament 272, 16 under par, to earn himself US$37,600 along with his first Canadian Tour title.

Over on the LPGA Tour, Tracy Hanson, who discovered GEL putters at the PGA Show earlier this year, has placed her confidence in a GEL Paul Hurrion putter when competing on the top ladies tour in the world. Meanwhile a host of other LPGA players have been flirting with GEL putters though constrained by manufacturers’ contracts that prevent them from using them in actual tournaments.

More recently, GEL once again broke new ground when it secured its first European Tour win when American Anthony Kang clinched the Malaysian Open title in February at the Saujana Golf & Country Club in Kuala Lumpur.

“I actually dreamt last night that I won the tournament but I have those sorts of dreams quite often!” said Kang, who had swapped his GEL putter from the original range for a Rego model in the Paul Hurrion Signature Range at the start of the week. “It feels great to have beaten a strong field here - it hasn’t quite sunk in yet but it is an amazing feeling.”

Kang recorded his first victory in eight years and by winning the Malaysian Open, which was co-sanctioned by the Asian Tour, he earned the biggest pay cheque of his career with the first prize of US$333,330.

These developments marked yet more landmarks in the short history of GEL Golf which has quickly set out its stall as one of golf’s most innovative technology manufacturers.  Six months into 2008 and GEL confirmed that sales had already increased substantially on 2007, with over 15,000 putters sold worldwide by June – another significant milestone in the history of GEL which reflected the giant leap in terms of the impact that the brand has made in such a short space of time.

As of July 2008, GEL Putters are now available at retail in USA, Canada, Australia, Korea, Holland, Belgium, France, Hong Kong, Singapore, Philippines, Malaysia, Indonesia, Thailand, China, India, Pakistan, Taiwan, Macau and the UK with the number of countries where GEL is available growing all the time.

And in another major development, GEL Golf has Tour representatives on five professional golf tours; namely The European, Canadian, Asian, Japanese and China Tours. All in all, it hasn’t taken long for GEL to get into the groove and make its mark in the world of golf; no doubt just the start of even greater things to come…

GEL celebrates European Tour win as Anthony Kang wins Malaysian Open

February 16th, 2009 | GEL Golf, PGA European Tour Golfers

GEL Golf is celebrating its first European Tour win after American Anthony Kang secured the Malaysian Open using a GEL groove putter on Sunday (February 15) at the Saujana Golf & Country Club in Kuala Lumpur.

Kang recorded his first victory in eight years using a GEL Rego putter from the Paul Hurrion Signature Range, which he had been given by GEL rep, Shane Warde, at the start of the week.

“I actually dreamt last night that I won the tournament but I have those sort of dreams quite often!” said Kang, who had been using a GEL putter from the original range before switching to the GEL Rego. “It feels great to have beaten a strong field here - it hasn’t quite sunk in yet but it is an amazing feeling.”

By winning the Malaysian Open, which is co-sanctioned by the Asian Tour, Kang earned the biggest pay cheque of his career with the first prize of US$333,330.

Despite being launched just two years ago, GEL has already clocked up four Tour victories; American Bryan Saltus won the 2007 Johnnie Walker Cambodian Open on the Asian Tour using a GEL Sapphire, Hsu Mong-nan of Chinese Taipei claimed the Omega China Tour’s Shanghai Championship in 2008 with a GEL Jade and American Tom Stankowski clinched the 2008 Canadian Tour Championship using a GEL Emerald.

“We are delighted to be a part of the success that these four players have enjoyed around the world using our GEL putters and we look forward to many more victories to come,” commented Alec Pettigrew, founder and managing director of Groove Equipment Ltd (GEL) Golf.

GEL Golf has firmly established itself as the number one groove putter on Tour in Asia and is aggressively working its way into the US PGA, European and Canadian Tours.

REGO - (Straight)
A modified alignment, face-balanced blade with inline weighting, perimeter weighting with a center shaft and no offset. Weight alignment arms create unique weight distribution within the putter face. Three-line alignment system squares the putter face to help focus the putter to the target. Loft 3.0 degrees. Lie 73 degrees. Standard shaft length: 34″ and 35″. 431 stainless steel material. (380gm head weight)

REGO - Hurrion Signature Range

www.gelgolf.com

GEL to debut ‘Paul Hurrion Signature range’ expansion for 2009

January 26th, 2009 | GEL Golf, Putting Biomechanics

Orlando, FL, January, 2009

Putting Master Adds New Models to Already Impressive Line

With yet another successful year under its belt, GEL announced four new additions to its ‘Paul Hurrion Signature Range’ for 2009. Since its launch in 2007, GEL Golf has firmly established itself as the number one groove putter on Tour in Asia and is aggressively working its way into the PGA, EU PGA and Canadian Tours.

In an industry first, the ‘GEL Paul Hurrion Signature Range’ comes equipped with a True Temper Dynamic Gold iron shaft rather than a standard putter shaft used by the rest of the industry.

This innovative approach allows Paul to reposition weight around the perimeter of the putter head, leading to a more rhythmic stroke, better response, and high moment of inertia for a truer roll. Paul has also created a unique inline weighting system with tungsten concealed in the putter head. Unlike industry counterparts, GEL putters feature horizontal grooves that are milled at a precise angle onto a soft aluminum insert.

These new technologies create instant forward roll of the golf ball, reducing the effect of skidding providing truer roll off the ball immediately after its been struck. Tests prove that the roll of a golf ball immediately after it’s been struck, is the most crucial element in directing the ball towards the intended target, and show why groove putters outperform all others on the market.

“We’re very excited to be releasing additional models to an already successful line of GEL putters,” said Alec Pettigrew, Managing Director of Groove Equipment Ltd. “With Paul’s expertise in golf and biomechanics, GEL has truly delivered a putter for golfers of all abilities.”

GEL’s groove and multi-layer aluminum insert technology enables weight to be positioned around the perimeter of the putter head, creating a high moment of inertia (MOI) for a truer roll. In conjunction with the increased MOI, the patented new GEL True Temper Dynamic Gold S400 shaft design enables the golfer to experience the latest in shaft technology, increased feel and improved pace control. Unlike industry counterparts, GEL putters feature horizontal grooves that are milled at a precise angle onto a soft aluminum insert. The result is a putter that starts the ball rolling faster and straighter offering unparalleled feel.

“Based on the success of the inaugural GEL ‘Paul Hurrion Signature Range’, I have designed four new models to help golfers continue to enjoy the key benefits tour players look for on the greens,” said Dr. Paul Hurrion. “A putter designed with horizontal grooves to impart forward roll, peripheral-weighting that maximizes the sweet spot across the putter face and heel-toe weighting to increase the MOI for improved resistance to twisting on off-center hits. This creates stability at impact in the area of the game that matters most,” he concludes.

Dr. Paul Hurrion Signature Range - Overview: 

1) ORA – ( Edge)
A modified alignment, face-balanced blade with an inline weighting, a ‘crank-neck’ hosel and full shaft offset. Weight alignment arms create unique weight distribution within the putter face. Three-line alignment system squares the putter face to help focus the putter to the target. Loft 3.0 degrees. Lie 73 degrees. Standard shaft length: 33″ to 35″. 431 stainless steel material. (385gm head weight)

2) PONDERA – (Balance / Equilibrium)
A heel-toe, weighted mallet with a ‘crank-neck’ hosel and full shaft offset. A single alignment system squares the putter face to help focus the putter to the target. Loft 3.0 degrees. Lie 73 degrees. Standard shaft length: 33″ to 35″. 431 stainless steel material. (360gm head weight)

3) VICIS - (Time)
A heel-toe, weighted modified blade with a ‘crank-neck’ hosel and full shaft offset. Loft 3.0 degrees. Lie 73 degrees. Standard shaft length: 33″ to 35″. 431 stainless steel material. (365gm head weight)

4) QUASSO – (Break)
A heel-toe, weighted modified blade with a ‘crank-neck’ hosel and full shaft offset. Loft 3.0 degrees. Lie 73 degrees. Standard shaft length: 33″ to 35″. 431 stainless steel material. (350gm head weight)

 

PONDERA – (Balance / Equilibrium)

Get into the Groove

December 5th, 2008 | GEL Golf, Putting Biomechanics, Quintic Video Software

What makes the Gel Putter tick?
Malaysian Golf Diggest’s Patrick Ho spoke to key people from GEL Golf Ltd for an update.

Malaysian Golf Digest December 2008 : P108 -115

Have you noticed golfers using yellow and blue coloured putters? Chances are, they may be using the fastest growing groove putter currently in the bags of pros in Asia. The GEL putter was launched at the Orlando Golf Show in 2007. With only six models showcased at the show, it is surprising that nearly two years on, the new putter brand is already a winner at professional events.

On the Asian Tour, American Bryan Saltus broke through for his first win at the 2007 Johnnie Walker Cambodian Open with a Sapphire model. The ecstatic American told journalists: “My putting has been the winning formula this week. I had a good start with three birdies and my confidence grew after that. Quite simply, GEL has changed my life.” Saltus’ victory was soon followed by Hsu Mong-nam, who won the Omega China Tour’s Shanghai Championship in May with a Jade model, while in September, American Tom Stankowski lifted the Canadian Tour Chamiponship in Ontario with a GEL Emerald model.

Its growing popularity is a testament to its horizontal groove insert technology that significantly reduces the effects of skidding for a truer roll on the greens. Many touring pros have begun to turn to GEL putters in the hope of changing their fortunes for the better. In October, at the Hero Honda Open in India, GEL was ranked third on the putter count with 21 in play, against an established brand which had 43. At the Omega Championship in Beijing, it was the most used putter with 27 in play. Its nearest rival could only boast half that number.

Today, it has the services of putting expert Dr Paul Hurrion and it seems only a matter of time before GEL Putters become the choice of consumers worldwide. It sounds easy but an interview with the top man of GEL Golf and Hurrion revealed otherwise…

To download the article please click: malaysian-golf-digest-december-2008

Malaysian Golf Digest December 2008 : P108 -115

Gel Golf TV - 2000fps video

November 27th, 2008 | GEL Golf, Quintic Video Software

Welcome to GEL (Groove Equipment Ltd) GOLF TV

http://www.gelgolf.co.uk/slow-motion-videos-889-0.html

GEL vs the competition slow motion videos

 
The example videos above are representative of the extensive testing within the Quintic putting laboratory. Each putt is analysed using our ‘putting robot’ to ensure the contact point within the arc of the stroke is also consistant. All three putters have 3 degrees of loft, with the respective shaft lean to create 1 degree of loft at the point of impact.

* Putts staying on line – as the ball has immediate roll there is less chance of the imperfections in the green knocking the ball off line.

* Better distance control – as the ball is rolling straight off the putter head it is therefore in contact with the ground and will decelerate as opposed to when hit by a flat faced putter which skids the ball or makes it hop and therefore there is inconsistent friction with the ground resulting in loss of distance control.

* GEL has improved on Groove Technology by adding an ALUMINIUM insert –
This provides improved FEEL for the putter, along with horizontal grooves, which unlike some grooved putters do not put side spin on the ball when hit off centre. GEL has also added weight to all the heads to create a more solid feel in the hands of the golfer.

* The latest in shaft technology to increase feel and improve pace control. The videos highlight the effect of missing the ’sweet spot’ of the putter face. Each video is taken with the contact being 20mm from the sweet spot for all three putters. Further research also indicates the GEL putter has a ball velcoity of 95% of compared with 100% from the ’sweet spot’. This in turn means that miss hits still go ‘very close’ to the same distance as well struck putts. After all, pace controls the line!

http://www.gelgolf.co.uk/slow-motion-videos-889-0.html

GEL Green master visits Australia

November 25th, 2008 | GEL Golf, Putting Biomechanics

Green master visits Australia for the Launch of ‘Hurrion signiture’ GEL Putters

By Rob Vanderzalm

LEADING international biomechanist Dr Paul Hurrion knows how to cut strokes on the green. In Australia to promote his signature range of GEL putters, Hurrion has developed a process where golfers understand the science behind the most important part of the game. He does it by cutting down excessive body movement in the putting stroke.

“Because the ball is on the putter face for less than a millisecond, what I try and do is eliminate manipulation in the stroke,” Hurrion told Golfer Pacific.

“I just try and keep everything to a minimum to maximise the chance of
getting the ball on the line that’s been read.”

Hurrion, who works with a number Irishman Padraig Harrington and former Australian Open champion Lee Westwood, utilises the advances in rapid data processing and the miniaturisation of solid-state high speed cameras and computer technology.  And while his research has proven successful with the pros, Hurrion admits putting is not yet fully understood by amateur golfers.

“Most single figure golfers know what they did wrong when the slice a tee shot. “But they don’t know what went wrong when they missed a putt. They usually blame the green, the line or if say they pulled it.

“A player has to take ownership of their own stroke and know it inside out and back to front. Otherwise they’re left scratching their head wondering how to improve. “There’s no question, golfers are missing out on a massive amount of strokes by not looking into the science of putting.”

Hurrion, who runs his own laboratory in Birmingham, believes better results on the green must come from a more dedicated putting regime. Most golfers he said spent a few minutes on the practice green and then headed onto the course. “The average amateur golfers’ putting technique is a cut down version of their full swing. “This is so common yet it’s not the answer.”

Hurrion rates Harrington the most committed golfer on tour when it comes to putting.
He said his analytical mind and ability to understand his putting stroke had helped him become one of the game’s best. Harrington’s average on the green is just 28 putts per round compared to anywhere between 36 and 38 for a golfer playing off 18.

Dr Paul Hurrion at Albert Park Driving Range in Melbourne
Further information www.paulhurrion.com

 

For distribution of the GEL Putters in Austrailia, please contact Dave MacKenzie, (CEO) OlympicProLine
M. 0411 706 000 F. 02 9319 6596 T. 02 9319 6766 www.olympicproline.com.au



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