London Golf Show – Review

April 30th, 2008 | GEL Golf

Thank you to the hundreds of people who came to see GEL Golf over the weekend at Excel and we trust they all had a great time and that the children and adults enjoyed the free caps, the biscuits and even Claire’s truffles! 

It was great to be there on the Friday, doing interviews and photographs. It was especially pleasing to see the response of the putters. The putting green was constantly busy… There was plenty of buzz as Lee Westwood opened the Show. Also congratulations to his stable mate and close friend Darren Clarke who finished 1st over the weekend  in the BMW Asian Open at Shanghai.  Robert-Jan Derksen finished second. It was great to see the two players going head to head over the last round.

Congratulations to the two daily winners Gregor Macintosh (Friday) and George Crow (Sunday) who both won new Paul Hurrion Signature Range putters and Saturday’s winner George Cummings, who won a putter and a private lesson with myself after a magnificent 21 continuous putts! (not sure how much work will be needed here!) 

Look out for details of how the new range of putters on the new GEL Golf (UK) web-site in the coming months.  Congratulations to Mrs L Andrews of Highgate who won a ladies Topaz putter in our prize draw.

Also keep a look out for our new GEL newsletter “In The Know”, and the web-site where we will post any pictures of you and any GEL putter out and about.  The most unusual photo every month will win a prize. More people now “BELIEVE IN THE ROLL”.  When will you join them “IN THE KNOW”?

We look forward to hearing from you.

London Golf Show – Launch of the GEL Putters in the UK!

April 16th, 2008 | GEL Golf, Putting Biomechanics

Thanks to innovative groove putter company GEL Golf, visitors to this year’s London Golf Show will have a golden opportunity to glean instructional tips from Dr Paul Hurrion, putting coach to a number of European Tour and Ryder Cup stars.

While Hurrion will be at the show primarily to officially launch the GEL Paul Hurrion Signature Range into the European market, he will also be on hand to host some exclusive teaching clinics on the GEL Golf Putting Green that will include a must-see putting seminar on the main stage on the first day of the show (Friday, April 25).

Designed in conjunction with GEL Golf, the GEL Paul Hurrion Signature Range reflects more than 10 years of study and research by Hurrion into the art and science of putting while incorporating the latest from GEL’s Groove and Insert Technology. Most notably in the Hurrion Range, the size of the GEL multi-layer, grooved aluminium insert has been increased and refined by Hurrion, delivering even greater feel and feedback.

In addition, weight has been positioned around the perimeter of the club head creating a high moment of inertia (MOI), so increasing the forgiveness and creating truer roll.

Clive Wood, managing director of Assay Golf Limited, distributors of GEL Groove Putters in the UK and Ireland, said: “GEL Golf is delighted to be able to bring someone as well respected and highly thought of as Paul Hurrion to the London Golf Show.

“His combined knowledge of biomechanics and the putting stroke is second to none and, when amalgamated with the innovative technology in our GEL Groove Putters, will undoubtedly improve the putting success of any golfers who test out a GEL putter at the show.”

Throughout the show GEL Golf, the official putters of the London Golf Show, will be showcasing its new range of groove putters as well as highlighting to visitors the revolutionary GEL Groove and Insert Technology that is behind all of its putters.

The use of this innovative technology creates instant forward roll on the golf ball, thus reducing the effect of skidding whilst the brand’s use of unique precision-cut, grooved inserts in the putter face is designed to provide greater grip when the putter strikes the ball in order to promote a smoother, truer roll and so eliminate skidding.

Independent laboratory testing has shown that the more grip imparted on the ball at impact, the more top spin is generated. The result is a more accurate and consistent stroke, meaning simply that golfers hole more putts.

Wood added: “Overall, we are keen to promote the benefits of grooved putters because while people are increasingly aware of this technology, we need to spread the word more widely about what grooved putters actually do that non-grooved putters don’t.

“Given the number of strokes that putting can add to a round, it is a message that no golfer can afford to ignore.”

The original GEL Putter Range comprises six men’s putters – two of which come in ladies’ specifications – from £99.99 whilst the Paul Hurrion Signature range boasts four models (Scindo, Rego, Sedo and Sedo II) that are priced at £165. More information can be found at www.GELGolf.co.uk

All GEL Putters have been developed following feedback from tour professionals which has resulted in larger, heavier and beautifully balanced heads which again encourage a smoother and more rhythmical putting stroke. Every putter has a plated black SQ finish with an eye-catching electric blue grooved aluminium insert in the face. The putters come in a range of shaft lengths and a number of models are available for left-handed players.

Andy Barwell, managing director of the London Golf Show, said: “It is fantastic that GEL Golf is bringing along a putting coach of the calibre of Paul Hurrion.

“It will be a great opportunity for visitors to the show to benefit from exactly the same feedback and advice as the Tour professionals and will hopefully result in improved fortunes on the putting green.”

www.GELGolf.co.uk

Press wanting further information on GEL putters should contact Helen Heady, helen@headypr.co.uk or 020 8789 0900.

http://www.londongolfshow.com/news_article.cfm?ID=193

Biomechanics for Golf Pros: Exclusive Putting Workshop from Cambridge Golf

April 9th, 2008 | Putting Biomechanics, Quintic Video Software

The TP Golf Academy at the Cambridge Golf and Conference Centre is hosting a workshop for PGA Professionals and top amateurs, regarding the understanding of Putting Biomechanics on 21st April 2008. Presented by Dr. Paul Hurrion, the seminar will help PGA Professional Golf coaches to improve their teaching skills through the use of biomechanical analysis.

Understanding the relationship between muscle movement and physics can help the golf pro to assess how the size, shape and strength of an individual golfer and the movement of their putter will affect the motion of the golf ball. The PGA pro trained in biomechanical analysis can better help the student to make minor adjustments to his or her swing to improve the accuracy of his or her putting. Through the study of biomechanics, a golf coach will also have a better idea of which muscles need training and can recommend appropriate exercises specific to the individual golfer.

The workshop at the Cambridgeshire-based TP Golf Academy will be highly interactive, including detailed biomechanical analysis by Dr Paul Hurrion with high speed cameras, synchronised force platform and computer analysis, to demonstrate the technical elements of the putting stroke.

The aim of the seminar is to teach golf professionals the biomechanical fundamentals of the putting action and to demonstrate how the golfer can improve technique, develop a sound, repeatable putting stroke and become more consistent. The workshop will also cover the concepts of skid and roll, pace control and green reading. All delegates will improve their knowledge of the process of putting for their own benefit and for coaching others.

The cost of the seminar is £115 including lunch and it will take place in the lovely setting of Huntingdon, easily accessible from both Cambridge and Peterborough. The TP Golf Academy at the Cambridge Golf and Conference Centre is equipped with the latest in 3D golf swing analysis technology and a state-of-the-art golf short game practice area.

Dr. Paul Hurrion specialises in biomechanical and sporting analysis using high speed cameras, force platforms and computers with 2D and 3D analytical software. He is a leading international biomechanist contracted to organisations such as UK Athletics, ICC and ECB. He is also putting coach to Open winner Padraig Harrington as well as many other top professionals.

For more information and to arrange to take advantage of the further short game coaching opportunities contact Jamie Donaldson at the Cambridge Golf and Conference Centre (http://www.cgcc.co.uk) via email at jamie@cgcc.co.uk or on 07733255044.

High-Speed Video : Driver Impact 15,000fps!

April 3rd, 2008 | Quintic Video Software

‘GEL Paul Hurrion’ Signature Range Debuts at London Golf Show 2008

April 2nd, 2008 | GEL Golf, Putting Biomechanics, Quintic Video Software

GEL Golf will showcase its new range of Groove Putters, the GEL Paul Hurrion Signature Range, to the UK golf market for the very first time at the London Golf Show from April 25 to 27 2008.

Designed by sports biomechanist and putting coach Dr Paul Hurrion in conjunction with GEL Golf, the new range incorporates the innovative groove and insert technology that defined the original GEL Groove Putter Range and reflects over 10 years of research and development by Hurrion into the art and science of putting.

Independent testing at Quintic Consultancy, has proved that the use of groove technology in putters creates instant forward roll on the golf ball, thus reducing the unwelcome effects of skidding and giving a truer roll.

Meanwhile Hurrion’s biomechanical analysis of putting has proved that the performance of a golf ball during the first portion of the roll is the most crucial element to direct the ball towards the intended target, ensuring therefore that grooved putters will always outperform all other putters.

In this latest range, GEL’s unique groove technology, using a firm, multi-layer aluminium insert over a larger area, has allowed Hurrion to position weight around the perimeter of the club head creating a high moment of inertia (MOI) so increasing the forgiveness and creating an even truer roll of the ball.

“Working with GEL Golf, I have designed the Paul Hurrion Signature Range of putters to help golfers enjoy the key benefits Tour players look for on the greens. That is, a putter designed with horizontal grooves to impart forward roll, peripheral-weighting that maximises the sweetspot across the putter face and heel-toe weighting to increase the MOI for improved resistance to twisting on off-centre hits,” explains Hurrion, who works with a host of European Tour and Ryder Cup players.

“Based on the biomechanical principles that I have studied, the new GEL range of putters creates stability at impact in the area of the game that matters most,” he concludes.

The result quite simply is that the Paul Hurrion Signature Range delivers great feel, exceptional feedback and creates immediate forward roll ensuring that good putts are rewarded.

GEL Golf, which introduced its first range of GEL groove putters in 2007, has produced four models in the Paul Hurrion Signature Range, namely the Sedo, Sedo II, Scindo and Rego, which retail at UK£165.

“All the independent testing that has been undertaken on putters proves that grooved putter faces produce greater grip with the golf ball at the moment of impact, therefore enhancing a putter’s ability to produce the desired topspin roll on the ball,” adds Alec Pettigrew, Managing Director of GEL (Groove Equipment Ltd).

“GEL has further improved groove technology by introducing horizontal, precision-cut grooves to generate an even better topspin roll and now that we have drawn on Paul’s scientific expertise for the Signature Range, I am confident that we have developed one of the best ever putter ranges on the market.

“Given the number of strokes that putting can add to a round of golf, and the beneficial effect that grooves can have on a player’s putting, the potential for grooved putters is enormous.”

Within a year of launching, GEL was proud to secure its first Tour winner. In December 2007, American Bryan Saltus won the Johnnie Walker Cambodian Open after exchanging his regular putter for a GEL Putter. Asian Tour statistics showed that Saltus’ putting average prior to Cambodia had been 30.4 per round but using his GEL Putter that average plummeted to 28.5 putts per round.

The Paul Hurrion putters are all fitted with WINN grips and the distinctive electric blue inserts that did so much to differentiate GEL’s first range of grooved putters when they were first launched into the golf market in January 2007 at the PGA Merchandise Show in Orlando.

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GEL Putters are distributed in the UK by Assay Golf which is based in London and can be found at www.GELGolf.co.uk. For further information, please visit www.GELGolf.co.uk or contact Helen Heady of Heady PR, on behalf of GEL Golf, on T: +44 20 8789 0900 or M: +44 7966 491 509 or E: helen@headypr.co.uk





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